01 — KNOW WHAT’S COSTING YOU SPONSORS
Discover the most common mistakes motorsport athletes and parents make when seeking sponsorship — and identify which ones could be holding you back right now.
02 — LEARN WHAT SPONSORS ACTUALLY WANT
Understand the difference between asking a business for money and presenting a partnership opportunity that provides genuine value.
03 — KNOW WHAT TO DO DIFFERENTLY
Walk away knowing what needs to change in your sponsorship approach so you can build stronger relationships, make better approaches and create more valuable partnerships heading into 2027.
About Your Presenter
Belinda Riseley
Motorsport Sponsorship Coach | Founder, MotiV8 Training
For more than 25 years, Belinda has worked across motorsport as a coach, team manager, commercial partner and racing parent. Today, through MotiV8 Training and the Motorsport Sponsorship Podcast, she helps grassroots motorsport athletes and their parents understand sponsorship, build stronger personal brands and create genuine value for commercial partners.
Belinda works with athletes and families to take the guesswork out of sponsorship and build a more strategic approach to finding, approaching and retaining sponsors.